Entrepreneurship

Sephora storefront with blue signage at a shopping mall
What Sephora, Ulta and Target buyers require before a brand gets shelf space

Getting your products into a major beauty retailer requires proof of sales, operational capability, and significant upfront spending.

Close-up black-and-white photo of a lipstick being applied to a person's lips
How Sarelly Raised $3 Million to Enter 600 Target Stores With Target Beauty Studio

Mexican beauty brand Sarelly raised $3M to expand into 600+ Target stores using community co-creation and telenovela entertainment instead of paid ads.

Ten blue-and-white porcelain lidded containers arranged on a pink wall in a museum display
How AXIS-Y’s founder kept control while raising $130 million

The vegan K-beauty brand sold a 40% stake to MBK Partners at a $320 million valuation, structuring the deal so its founder stays in charge.

Blue used clothing donation bins in Toronto, with bagged clothes, bags and suitcases piled beside them
How a New California Law Makes Fashion Brands Pay to Recycle Clothes

California’s Responsible Textile Recovery Act makes clothing and textile brands fund collection and recycling of what they sell, starting with a 2026 sign-up deadline.